---
title: Discount your membership
sidebarTitle: Discount your membership
description: >-
  Create a promo code that only works on your membership: launch offers,
  founding-member rates, yearly nudges and free trials.
audience: luminary
feature: promotions
type: guide
availability: live
last_verified: '2026-10-14'
keywords:
  - membership discount
  - subscription coupon
  - founding member rate
  - yearly discount code
  - promo code for subscribers
  - launch offer
url: >-
  https://help.bringsoul.life/luminaries/business/membership/discount-your-membership
---

# Discount your membership

> Create a promo code that only works on your membership: launch offers, founding-member rates, yearly nudges and free trials.

A membership discount is a promo code that applies to My Portal, the name the dashboard uses for your membership. Members enter it on the Subscribe page, after they choose a plan on your pricing page.

**Note:** 
The Promotions tab on [Business →
Pricing](https://portal.bringsoul.life/settings/pricing?tab=promotions) lists every code you have,
including codes for events, sessions and courses. It isn't only for your membership. A code is a
membership discount when its Offerings column shows My Portal.

## When to use this

- You're launching your membership and want a launch-week price.
- You want your first members to keep a lower rate for as long as they stay.
- You want to nudge people toward yearly billing.
- You're inviting a partner's audience and want to give them a code of their own.

For a free period before the first payment, use a [free trial](https://help.bringsoul.life/luminaries/business/free-trial) instead. It's the same kind of code with a different benefit.

**Step 1: Open Promotions**

Go to [Business → Pricing](https://portal.bringsoul.life/settings/pricing?tab=promotions), open
the Promotions tab and click Create Promotion.

**Step 2: Name the code**

Enter a Code, for example `FOUNDER20`. Codes use uppercase letters, numbers and underscores.

**Step 3: Apply it to your membership only**

Under Applicable Offerings, click Add Offering Type and choose My Portal. Don't add other
offering types if the code is just for your membership.

**Step 4: Choose the discount**

Under Benefit Type, choose Percentage off or Fixed amount off. Free trial also appears here,
because the code applies only to My Portal.

**Step 5: Choose how long it lasts**

Under Duration, choose Once (_"Discount applies only to the first billing cycle."_) or Forever
(_"Discount applies to all future billing cycles."_).

**Step 6: Limit it to a billing cycle (optional)**

Click Add Conditions and add Billing cycle is Yearly, Monthly or One-time. See [Limit a code
with purchase
conditions](https://help.bringsoul.life/luminaries/business/promotions/limit-a-code-with-purchase-conditions).

**Step 7: Add limits and create it**

Enter a Description, then under Additional Rules set an expiry date, Limit total uses or Limit
uses per user. Click Create Promotion.

## Recipes

| Goal                         | Benefit    | Duration | Rules                               |
| ---------------------------- | ---------- | -------- | ----------------------------------- |
| Launch week                  | 30% off    | Once     | Expires in 7 days                   |
| Founding members             | 20% off    | Forever  | Limit total uses: 20                |
| Yearly nudge                 | 10% off    | Once     | Condition: Billing cycle is Yearly  |
| Partner audience             | $10 off   | Once     | Limit uses per user: 1              |
| Bring members from elsewhere | 100% off   | Forever  | Limit total uses: number of members |
| Free first two weeks         | Free trial | —        | Trial Days: 14, uses per user: 1    |

## Good to know

- A code changes what someone pays, not your price. Your pricing page always shows the full price. The discount appears on the Subscribe page once the member applies the code. To change the price itself, see [Change your membership price](https://help.bringsoul.life/luminaries/business/pricing/change-your-membership-price).
- Codes can't be edited after you create them. Deactivate the code and create a new one, or [redirect it](https://help.bringsoul.life/luminaries/business/promotions/manage-deactivate-and-redirect-codes).
- A code on My Portal only discounts the membership. It doesn't change what subscribers pay for priced items inside it. For that, set a subscriber price on the item. See [What Private means](https://help.bringsoul.life/luminaries/business/membership/private-means-subscribers-only).

## What your members see

They choose a plan on your pricing page and click Continue. On the Subscribe page they click Have a promo code?, type the code and click Apply. The order shows the code with the amount taken off, Due today drops, and the button changes to the new price, for example Subscribe · $24 / month. A code that doesn't apply shows the reason under the field. Tell them where to type it when you share the code, and which plan to choose if the code has a billing-cycle condition.

## Related

- [How membership works](https://help.bringsoul.life/luminaries/business/membership/introduction): 
Every part of your membership, and where it lives.

- [Promo codes](https://help.bringsoul.life/luminaries/business/promotions): 
Codes for any offering: events, sessions, courses and your membership.